Posted 4th July 2013 | By ExtraMile

It's that time of the month again. This week I'm going into the cute, the crazy and the colourful. Here are my design findings.

In the world of web

Atticus Pet Design Studio. This is such an inviting site. Hugely colourful, very illustrative and there's a little animation going on. I really like the use of typography, even though I can see 4 different fonts above the fold. They have a certain niche, creating websites and the like for the pet industry.

Ecoki App. I love app websites, because they're the chance to display one page that is beautifully designed, with no restrictions. The layout and juxtaposition of images is super, there's a lot of dimension going on too. It doesn't need to be responsive - it's a taster to follow through to the app.

Glucône R. Scroll through all the work they do. They're a creative retouching, image enhancement and manipulation agency based in Brussels. I love the creativity that they put into some of the work. Most of which is generally the photographer's work, however they use some awesome Photoshoppery to produce some colourful and impactful work.

Cheese Survival Kit. I'm sure if you were stuck on a desert island, with no water and no life or vegetation around you, the cheese survival kit wouldn't be the first thing you'd think about. It would have probably gone mouldy. However, look at this site's use of design. Clean, crazy and also illustrative, it's almost an ironic take on what we see in normal survival kits. Pointless? I genuinely think there are people out there who would buy this. After all, it'd be perfect for a picnic!

Finally, this fruity website from Shibui.Anita showed me this site the other week and I felt I just had to use it, being colourful 'n' all (sorry Neet!). Okay, so we all know what peaches look like, but this site gives some bare facts about fruit and why we should eat more of it *he says, chomping on a banana*. See, it works! Maybe delving into what we already know too well, but it's super pretty, colourful and the scrolling is just neat.

In other design

Teastar is a collection of 10 organic loose leaf teabags, wrapped in a colourful star shaped box. It must be a nightmare to to open. I can see tea leaves going everywhere. But it is cute and there's some nice use of unnecessary packaging.


Time for some inspirational logos:


These logos are all about using 2 images combined to create one focus: and boy, do they work well. All very different industries, but all have simple and effective logos. On my logo quests, I see a lot of Spartans. The face and helmet image lends itself to all sorts of other things. My Indian Closet is probably my favourite of the bunch - pure brilliance.

My font of the week


Oh no! Not capitals! Worry not, League Gothic has both uppercase and lowercase forms, however I do think this font works especially well in capitals. You may have seen it in some of my designs so far, although I don't think any of our clients have opted to use this font anywhere. This has also been introduced as a web font recently, so if we're looking to use some lovely condensed type, League Gothic is a very good one indeed.

And finally…
I don't know if any of you have come across Jim'll Paint it on Facebook. In a nutshell, he will take requests from anybody of literally anything and illustrate it in Microsoft Paint. How much of that is true, I don't know, but it's stomach-churningly funny. Here's one of his latest pieces of work, entitled 'Jeremy Clarkson can't eat cereal'.


Written by Matt Preston, designer at ExtraMile Communications.

At ExtraMile we try to take an hour out each week to look around us at what others do and to gain inspiration and to admire people's creativity. Each post in this series is one staff member's take on the world of web, design and things online. We hope you enjoy it.


About ExtraMile

A digital marketing agency with international capabilities