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If you have a social media account of any sort, private or business, you’ll have seen a hashtag before. They’re an inevitable part of modern social media communication and are incorporated into almost every post across multiple platforms (unless you’re too edgy for a hashtag, of course).

What is personalised marketing? Personalisation in marketing has been around for a while. It refers to “a marketing strategy by which companies leverage data analysis and technology to deliver individualised messages and product offerings.” That’s a nice definition – but to truly understand its impact we need to look at some examples!

The TV show Love Island is huge at the moment, and it’s definitely divided the staff here at ExtraMile HQ! Love it or hate it (I’m obsessed!) if you pay close enough attention there are a few things you can learn from the popular reality show.

Artificial Intelligence and Machine Learning are the next ‘big thing’ – some at Google believe it will have an impact as big as, if not bigger than, the internet.

Some of you may have read my last blog post on 5 tips and tricks on iOS for better user experience – I hope you found many of them useful and fun! I’m still admiring my iPhone 7 Plus and have discovered a whole host of new tricks I’d love to share with you.

The results are in… ExtraMile is officially shortlisted for the Digital Award in the Staffordshire Chambers Business Awards 2017! Pop the Prosecco, stop the press (any excuse for a celebration).

You’re smart. You already know that in order to run a successful business in today’s market, you need an online presence. Not only do you need to be online – you need to optimise your efforts to be the best.

I’m a designer at ExtraMile and we’re currently involved in Learning At Work week - a week that offers opportunities for companies to engage its employees in ways to progress their knowledge. Ours runs over a week, but that’s because we have loads of great opportunities to learn more about all of our various departments.

Now, I’ve never really been much of a reader. I tend to get distracted easily and my imagination flies away from me (not always a bad thing!). I’ve always found it easier to digest information visually, but over the last couple of years, I’ve begun to understand the importance of reading, and writing as well...

It’s Monday morning after the SEO team here at ExtraMile attended one of the biggest SEO conferences in Europe, in one of the most beautiful and exciting cities in the UK – Brighton. 3,500 SEO-ers joined forces to share their knowledge, inspire each other and just generally ‘geek out’ over the latest digital trends and tips.

So the clocks went forward on Sunday and we’ve all lost an hour. One whole precious hour that could have been spent lazing in bed. But there is a positive that comes with this... Summer is here, and it's bringing longer days and some better weather (hopefully).

As much as we’d all like to do the whole ‘digital detox’ thing and ditch our phones when we’re travelling, they’re actually pretty useful! Here’s a roundup of the most useful (and free!) apps I relied on to see me through 2 months in South America...